ColumbusArts Card Allows Under 40 Crowd to Access Discounts, Information About Arts and Cultural Events

Want full access to the arts at a fraction of the price? Well if you’re under 40, the Greater Columbus Arts Council has a new way for you to save.

GCAC recently announced the debut of the ColumbusArts Card – a new program aimed at increasing arts attendance by people under 40-years-old.

The ColumbusArts Card, an annual membership program, gives members discounts to arts and culture events across the city, along with discounted memberships to museums and organizations.

Anyone under 40 can join the ColumbusArts Card program for $40 per year, with the chance to receive over $1,500 in discounts. Members receive a card that allows them to access the discounts. GCAC also sends a weekly e-mail letting members know about new and upcoming discount opportunities.

“National and local research shows that the average age of arts and cultural audiences is increasing, so we’re trying to provide incentive for new audiences to experience the arts and culture in Columbus,” said GCAC President Bryan W. Knicely. “This effort goes hand-in-hand with the city’s initiative to attract and retain young talent for our region. If people are more engaged in the community, they’ll be more likely to stay.”

To purchase a ColumbusArts Card membership, go to ColumbusArts.com. This newly designed Web site – central Ohio’s most comprehensive art and cultural events resource – lets people sign up for the ColumbusArts Card and manage their membership online.

The ColumbusArts Card is a partnership between the Greater Columbus Arts Council and the Columbus Arts Marketing Association.